Black Hills Stock Show & Rodeo

The Black Hills Stock Show & Rodeo fills Rapid City for nine days each winter, and the organizer calls it South Dakota's second largest event after the Sturgis Motorcycle Rally, with an estimated 331,000 visitors from a 13-state region. It is a working stock show first: ten breeds of cattle shows, 14 horse events, sales and youth livestock shows, plus the CINCH Trade Show with over 400 vendors and a Western art show. The arena program mixes rodeo and ranch life, from Rope, Ride & Slide (team roping, saddle bronc riding and steer wrestling) to a two-round Ranch Rodeo, Broncs for Breakfast and All American Sheep Day with sheepdog trials and Mutton Bustin'.

The 2027 edition runs January 29 to February 6 at the Central States Fairgrounds, 800 San Francisco St., Rapid City, reached from I-90 Exit 59 and LaCrosse Street. Each arena event has its own ticket, and early bird prices run November 1 to January 28: adult tickets are $20 to $40 early and $10 more from January 29, youth 7 to 12 pay $10, and Ranch Rodeo Finals reserved seats are $50. Evenings bring the 21+ Boots & Beer Festival on February 4 and a Tyler Halverson concert on February 5 ($50 early bird). All sales are final.